PNC’s New Points Program
Finally! There is a rewards program that doesn’t “reward” you for accumulating debt! Don’t get me wrong, the popular Rewards Programs offered by Chase and American Express are great ways to recognize customer spending, but I’m not going to use my AmEx to pay my bills just to get free stuff.
PNC’s Points Program allows you to earn points for using your Visa check card (with or without a pin) and PNC Visa credit cards. Along with everyday purchases, you can also earn points for adding direct deposit, paying bills online, or receiving your checking account statements online.
Now, I admit I may be a little biased in my opinion of PNC’s program because I am already a PNC customer. But even if I wasn’t, their incentive program would definitely make me consider switching banks. How great is it that I can now get free stuff for doing things I would do anyway? Plus, the rewards range from gift cards and airfare points, to products from Apple, Bose, Movado, Nike, Krups, DeWalt, Flip Mino, David Yurman, Garmen, Michael Kors, Mont Blanc, and Dyson (just to name a few.)
Not only is the program itself awesome, PNC set up a really informative and interactive website to help its customers understand it. Unlike most rewards programs, you don’t have to already be a member to see the options for rewards. So if you are a little skeptical about signing up, just take a few minutes to surf the site. You’ll learn more about the program or you can check out the points calculator that helps “guesstimate” how many points you’ll get for your purchases, etc.
Setting up customer reward programs is an effective way to attract and maintain customers. Whether your budget for a rewards/incentive program is large or small, Quintain Marketing can help you set up a successful program for your customers.