Why Not Brand Lunch?
There’s a reason pharmaceutical reps spent years delivering food to doctors’ offices. It’s the same reason that the mood in our office brightens on the days our office manager brings donuts, and why any meeting where cookies are served is generally packed with attendees. People love to snack on the job. Why not put your brand on lunch (or donuts, or cookies)?
Read More6 Last Minute Earth Day Giveaway Ideas
Earth Day (April 22) is just around the corner - is your company participating in any eco-events this year? Do you need environmentally friendly giveaways? If you act fast, there is still time to order great promotional products for your employees, clients, tenants, or prospects! Check out these 6 “green” promo products that everyone will use.
Read MoreThe Cube Pen
Almost everyone with a brand to promote winds up ordering branded pens sooner or later. Because pens are so ubiquitous, it can be hard to find something unique that will really make your brand stand out from the crowded field of branded writing instruments. That's why we love the new Cube Pen.
Read MoreLinkedIN Introduces Company Pages
Have you visited LinkedIN lately? If so, you may have noticed a new feature for businesses called Company Pages. Company Pages, launched on November 1, allows businesses to showcase their products or services by including images, product features, and related videos. In addition, you can now contact customers to request recommendations for your products or services and these recommendations will help build your brand virally and credibly on LinkedIn. Each time a LinkedIn member endorses a company's products or services, their recommendation becomes visible to all of their connections and could spread virally.
Read MoreWhat the Grateful Dead Can Teach Us About Marketing
Whether a die hard Dead Head or not, everyone knows the music of the Grateful Dead. The band has performed more than 4,000 shows throughout the course of its 44 year history and during this time, has amassed a veritable army of fans. As it turns out, the band's success can be attributed to more than simple talent, great music, or dumb luck. Believe it or not, behind the Grateful Dead is a well oiled marketing machine that built the band's popularity through a radical form of marketing that holds lessons for businesses of all kinds.
Read More