One of the most – dare I say genius? - yet totally ridiculous inventions of the past few years has weaseled its way into the promotional products industry. That’s right, I’m talking about the SNUGGIE.

I know you’ve been dying to get your logo on a snuggie and the opportunity is now all yours. Since the snuggie is only, after all, an extra long fleece blanket with sleeves, decoration options for promo snuggies are pretty much unlimited. Screen printing, embroidery, laser etching, appliqués, or dye sublimation – the choice is all yours! Promotional snuggies are even available in a rainbow of color options-choose from burgundy, red, colbalt blue, camel, green, black, pink, navy, or brown.

Think the snuggie is only for grandmas and those too lazy to put on a jacket? Think again. The band Weezer cuddles up in snuggies too! They’re even including their new cd “Raditude” with every Weezer Snuggie purchase. Sweet deal!

Hmm … seems like the only place the snuggie hasn’t invaded yet is Microsoft Word spell check. But neither has the brand name “Crayola,” and they’ve been around since 1885!